ABOUT US
WHO WE ARE
WHERE RIDING EXPERIENCE COUNT
Started its commercial operation in 2007. Owned by the Ong family and managed by its President, Mr. Charlie Ong. It deals with distributorship with various globally-known brands of motorcycle parts and accessories, riding gear and modification services for the riding community in the Philippines for 14 years.
Top of mind choice of motorcycle enthusiasts with strong reputation in the motorcycle and automotive industry.
Aims to bring the motorcycle riding and automotive driving experience towards excellence, quality and safe journey through exciting and innovative products and services.
VISION
To become the undisputed number one destination for enthusiasts and riders alike, offering a curated selection of the finest oils, safest helmets, trendsetting apparel, and innovative motorcycles. We envision a community where passion meets excellence, where customers trust us as their ultimate source for quality products, expert advice, and unmatched convenience.
MISSION
To provide discerning customers with a comprehensive range of premium-quality products, including top-grade oils, cutting-edge helmets, stylish apparel, and high-performance motorcycles, all under one roof. We are committed to delivering exceptional value, unparalleled service, and an immersive shopping experience that exceeds expectations.
ACCOUNTABILITY
HONESTY
RESPECT
EXCELLENCE
MILESTONES
Paving the Road to Success
Founded with a deep passion for the motoring industry, we embarked on a mission to revolutionize how motorcycle products are distributed across the Philippines. From our base in Caloocan City, the Motorcycle Trading Capital of the Philippines, we have steadily grown to become a key player in the industry, connecting with over 1,000 retailers and wholesalers nationwide.
We began by expanding our network through strategic partnerships and affiliations. Our efforts led to establishing a robust distribution system across Luzon, where we leveraged the region’s larger market share. With a clear vision for growth, we also conducted a comprehensive market analysis to explore opportunities in the Visayas and Mindanao.
Our focus in 2024 has been on boosting brand awareness through targeted marketing campaigns in the Visayas and Mindanao. We expanded our operations into Mindanao, forming key partnerships and scaling up our regional presence. Our strategic growth initiatives are aimed at maximizing market potential and setting the stage for future expansion.
